Ah right, that’s just the “wow factor” hook. If you scroll down a smidge you’ll see a 3-minute video trailer.

The Media page also has a 15-minute demo comparing Terminal Click against suckless.

Of course I just need to do a better job telling you what we’re all about without the need to watch videos.

This isn't really the "wow factor" hook you're expecting. It's very confusing and doesn't at all show what it is.

After watching the video where you explain it, I understand and am much more interested in it.