▲ | sandspar 4 days ago | |||||||
Looking through Google's ad platform recently, I was struck by how searches like "how to become a game developer" have tens of thousands of searches per month and $50 CPC, whereas technical searches like "level design in Unity" have ~ a couple hundred searches per month. The basic shape of the market is hordes of people clamoring to "become" a game dev, shady schools selling introductory courses for tens of thousands of dollars, and very few people doing actual work. | ||||||||
▲ | dceddia 4 days ago | parent | next [-] | |||||||
I’ve noticed this is true of a lot of markets. I think of it like a triangle: a huge base of newbies, a smaller layer of intermediate folks, and a tiny tip of experts. If you’re trying to do an education-based business it’s a lot easier to try to sell to beginners. | ||||||||
▲ | Voycawojka 4 days ago | parent | prev | next [-] | |||||||
It's easy to romanticize gamedev. A lot of kids are probably curious about it too. I imagine people at that level won't encounter a website like mine because it's too niche. But if you search "how to become a web developer" on it there are some interesting articles there: https://gamedevtorch.com/search?q=How+to+become+a+game+devel... | ||||||||
▲ | ehnto 4 days ago | parent | prev [-] | |||||||
The reality of game development is that everyone wants to love it, but it is actually very hard to love. I bet a good percentage of people fall out of the funnel early. | ||||||||
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