For me at least, it wasn't that either. It was the quality of the results.

I would have put up with slow bloated adware Google results of early 2000s, compared to fast minimal sleek interface with results of Yahoo/Altavista/anything else I tried.

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xp84 13 hours ago | parent | next [-]

The results were good. I remember admitting that for many things I really could have used 'I'm Feeling Lucky' and bypass the SERP entirely, but I disliked relinquishing that much control, so I never made a habit of it. Today I don't think I could trust it much of the time.

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rpdillon 13 hours ago | parent | prev [-]

Are you just re-emphasizing your point? I was trying to point out another differentiator that many people commented on at the time.

	▲	stinkbeetle 13 hours ago \| parent [-]
		I'm not sure what you are unclear about, but yes I was re-emphasizing my point for you. There were lots of "differentiators" that did not really matter, including speed. The differentiator was result quality, not how or when they were presented.