After skimming a few, I think this is a good one: https://jlzych.com/2018/06/27/notes-from-good-strategy-bad-s...

Though a lot of the value of the book is in the examples, so if you like the summary, I'd encourage you to read the whole thing.

Thank you! My initial hunch was to treat it as a self-help book but it does look something better than that.