>There's tons and tons of alternative SBCs that have better price to performance on paper, but the software support is always awful.

And it is kind of funny, when hardware manufacturers will release a board and will then go great lengths of bending whole distros for the board, instead of just using UBoot which already has UEFI and ACPI layers, loading it permanently on the board into some SPI flash and then let it boot as a normal PC...