Luckily my children have all avoided these specific scammers, Mr Beast, Logan Paul, etc. But I keep my eye on the space a bit and I am appalled at how common and easy it is for these grifters to scam children.

Almost all of the content I have seen become popular have been highly toxic "relationships" with their audience. It's happening and pretty bad for non-children content, but it's happening worse and shouldn't be happening at all for childrens content.

I mean, we get it, they are a high-margin audience traditionally. Selling garbage to kids makes big bucks. Kids are dumb and they buy stupid things for non-existent reasons. That's why traditionally we have had more laws to protect them and been more vigilant about it. It seems like we've seriously slipped and just kind of thrown our hands in the air and concluded "I guess kids have to get scammed over and over"