> I mean, businesses need to be impartial and take no sides. Their goal is to serve both sides of the aisle.

Selling in itself tends to be impartial. The experience can be something else. The place I buy tires from proudly advertises their fandom for the WH occupant. They also treat me better than the neutral-appearing, sanitized tire shops.

If my county harassed them for their advertised orientation, the bad actor in that equation would be my county.