I'd like to see a citation on that. I don't think I've ever encountered Omarchy outside the pages of this website. SteamOS seems far more consequential to me in terms of end-user Linux adoption.

Something like https://www.anduinos.com/ is far friendlier and more approachable for folks new to Linux. Why not sponsor that? I cannot imagine who the target audience is going from MacOS straight to TUIs on Arch.

Why not sponsor something that is already gaining traction? Lots of posts on Omakub/Omarchy on X and reddit, so they're clearly doing something right.

Linux didn't need only polish and money, it needed an evangelist with a story of dumping and supposedly fighting against Apple. This might put off people that obviously never needed any help in using or customizing Linux, but not those looking to switch over.

I guess the only real data of non-linux users switching to omarchy as of today, are the 37signals employees (including those that will be forced to use it)