Two AI-driven musicians have recently signed multimillion dollar record deals with Hallwood Media. • Xania Monet, created with Suno, signed a $3M contract. Her track “How Was I Supposed to Know” hit No. 1 on Billboard’s R&B Digital Song Sales chart. • Imoliver, another AI-heavy creator, is releasing a single and full album under the same label.

The AI music market is projected to reach nearly $3B by 2030, with forecasts suggesting it could be worth $16B annually by 2028. Lawsuits over training data are already underway, and questions remain about royalties and authenticity.

Is this just hype chasing novelty, or the start of a structural shift in music?