Boycotts are different from unsubscribing. You can boycott Chic-fil-a and then one day return, but cutting off monthly revenue streams all at once is a much different dynamic. It takes a lot to get those customers back, especially for a service that already reaches most Americans.

Maybe. There are lots of people who subscribe to these streaming services for a month or a season and then cancel, and then sign up again later because there's a new show they want to watch.

I cancelled on Wednesday night. We probably haven't watched anything on Disney+for two or three weeks; the value was getting lower over time (possibly because we've watched a lot of what we wanted to).

Had it not been for this event, I'd have probably just let the subscription hang around indefinitely (or until some big price increase caused me to reevaluate it), but as you note, it's going to be a struggle to get me back --- not because of the politics involved, but because the politics got me over the "eh, can't be bothered" hump to evaluate the value I was getting and it came up kinda marginal compared to when I first signed up.