Yes. Ryan Dahl has openly said this. It isn't a "gotcha" nor is it something they're hiding. Tweet from Ryan Dahl:

> I can justify spending money on it because it does get Deno's name out there - blog posts posted to http://deno.com, etc - but without support it's pretty likely our legal bills will dwarf whatever that marketing is worth

The gotcha is them forcing the communities hand here without working with said community. It's despicable business practice and them admitting that it's mainly for show is even worse.