▲ | phyzix5761 2 days ago | ||||||||||||||||||||||||||||||||||
How do consumers discover new products and services if not through advertising? A product on a shelf at a store is also a form of advertising proven by how much money is spent on packaging. Word of mouth is also one of the most effective forms of advertising. | |||||||||||||||||||||||||||||||||||
▲ | esseph 2 days ago | parent | next [-] | ||||||||||||||||||||||||||||||||||
> How do consumers discover new products By looking them up when they need them | |||||||||||||||||||||||||||||||||||
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▲ | ndriscoll 2 days ago | parent | prev [-] | ||||||||||||||||||||||||||||||||||
Consider "advertising" as shorthand for "paid promotion" i.e. "lying". Why would product or service discovery require the people making recommendations to take money from the producers they're recommending? How could that ever result in a world where customers receive anything but the worst possible recommendations? Word of mouth: fine Product on a shelf: fine unless you made a deal with the manufacturer/distributor to put it prominently rather than believing it deserves to be there Taking money to give an endorsement: Bad. That makes you a liar. It's the dishonesty at the heart of almost all advertising that makes it bad (well that and the often accompanying implicit push for people to frivolously consume). |