Remix.run Logo
johanyc 5 days ago

> The automated “Skip Ahead” button (which I use daily) is already hostile to sponsorships

Is it? If I proactively click skip, that means that sponsor is offering something of no use to me. As the sponsor, they successfully make an impression for a second or two anyway. And as a viewer that skip ahead button is much better than pressing right arrow button multiple times

recursive 5 days ago | parent | next [-]

There's a shift in tone of voice or ham-fisted segue that gives it away before they even name the sponsor. I can usually click the button before they even name the sponsor.

k12sosse 4 days ago | parent [-]

The best creators build these ad reads wearing different clothes.

everforward 5 days ago | parent | prev [-]

The brand recognition is worth something. I haven't been in the market for new headphones in a long time, but I still know the name Raycon from the bajillion sponsorships they do.

Likewise with NordVPN and Raid: Shadowlegends. Never used any of them, don't really intend to, but I do know the name.