I don't know the data but every YouTube author I follow is basically saying the money they get from YouTube is almost nothing compared to the effort they put into their videos. Almost all of them seem to be going for sponsored ads embedded in the video (so not automatically skippable) or Patreon.

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izacus 5 days ago | parent [-]

How big are the channels? As far as I follow, the revenue numbers creators get from Ads aren't ignorable at all.

	▲	the_af 5 days ago \| parent [-]
		I didn't check all of them... I wanna say they range from ~200 to ~500K subscribers? No idea if that's big or not. For comparison, the official Warhammer channel has ~900K subscribers, which I assume is decent. The argument I've heard repeatedly from them is that the time and effort involved in making a YouTube video that gets enough hits (which means lots of experimentation) is disproportionate compared to the meager return of investment; that for money reasons it's best to get sponsorships. (I'm not a YouTube author myself, I wouldn't know what's a decent size).