Upvote just for good historical reference!

Murex were the shells whose excretions were used to make the Tyrian purple of the Mediterranean. Tyrian referring to Tyre, one of the major Phoenician city-states.

It was so iconic that the "Punic Wars" are called that because Punic = Phoenicia = "Purple People".

Carthage was the Phoenician colony that outlasted the home country.

https://en.wikipedia.org/wiki/Tyrian_purple

Also, the Phoenicians were the descendants of the Canaanites, who (according to one etymological theory) are also named after the color purple.

The Phoenicians were a semitic people like the Jews, and they gave the world its first alphabet which was adopted by both the Hebrews and the Greeks. The Greeks added vowels, and the Romans adopted that alphabet and it became roughly the one we use today.

If you go to the Wiki page (https://en.m.wikipedia.org/wiki/Phoenician_alphabet) and scroll down to the Table of Letters header, you can see how the letters evolved from Egyptian hieroglyphs to the letters we use today. It’s particularly interesting to me that our letter “B” (which the greeks called “beta” and which forms the tail end of “alphabet”) was originally a house, and the semitic languages called it “bēt” which was their word for house, which you can still see today in Biblical place names like Bethel (house of God—“El” was a very old name for God).

Murex also has significant religious significance to Jews. It is the source of the biblically mandated blue threads for four cornered garments: https://en.wikipedia.org/wiki/Tekhelet

It's a one-eyed, one-horned, flying, purple people eater...

Murex is also an extremely expensive front of house trading platform whose typical installations cost in the millions. I would change the name tbh.