> The problem with establishing lots of hoops to jump through, is that legit organizations can't deal with it, but scammers have no problems playing the game. It's just the cost of doing business, for them.

It’s a cost of doing business for both of them. Surely any remotely serious developer will have at least as many resources to deal with app review as Fast Eddie’s Shovelware Emporium. It’s not really that big a deal: Apple tells you why they rejected the app, and you correct the problem and resubmit. The developers who have trouble with this are often the ones who try to argue with the reviewer or escalate/appeal (I believe this because I worked for a company that would insist on fighting Apple’s reviewers instead of just fixing the problem).

Yes, dealing with app review is an annoying cost, but the burden is pretty uniformly spread across all app developers.

> Apple tells you why they rejected the app, and you correct the problem and resubmit.

Such as, elsewhere in this thread, app for viewing HealthKit data “unnecessarily using HealthKit”?

App Store rejections are arbitrary bullshit most of the time. We stopped shipping through MAS because of that and went direct-only, the 30% wasn’t even part of the decision; the bullshit and broken sandbox were.