> First people complain the app store has a ridiculous approvals process and people keep getting rejected unfairly. Now people complain that they are too loose and letting in shovelware. What’s it going to be?

When the ridiculous approvals process blocks good apps and fails to block shovelware from flooding the platform I think people have plenty of reasons to complain it’s not working well.

For the most part Apple is in a bind of their creation here. They don’t want to surrender the cut of money they get from the App Store so they’re overly permissive about exploitative casino games and scams as long as they have in-app purchases. But they DO want to have standards, so they enforce standards on the books somewhat arbitrarily and it ends up falling on normal apps that just have some kind of functionality that hits an unknown third rail.

And even worse, there is an informal two-tiered system where companies like Meta and Amazon and Netflix can almost flagrantly violate App Store policies and mostly get away with it because of high demand for keeping the app in the store and because they have legal teams that will sue.

It would be better if they had an actual two-tiered system where developers with a track record of being good (defined however) can get a non-transferable “hunting license” to fast track approval and get more sensitive API privileges. But they’ll never do that either, because companies like Meta absolutely would not earn the privileges but demand them anyway.