A lot of creators that started with a YouTube channel nowadays have moved a lot of content to social media platforms like TikTok or Instagram reels. To me YouTube risk to be replaced (or it has already been replaced) by short videos, because a lot of people is no longer interested in watching a 20 minutes long video nowadays, especially new generations tend to spend a lot of time on just TikTok.

Or, as the algorithm seemed to be rewarding 10min+ videos at one point and a bunch of creators put out filler content, people no longer enjoy forced long form content.

This has been a huge thing in car YouTube, a drag race that’s over in 11 seconds stretched out to a 19 minute video. Realistically 5-7 minutes would’ve been heaps of time.

Instead of one or the other, think about it like both have their purpose with the same topic.

Shorts have been shown to cause more issues in the brain than not.

Long slows the brain down to actually be able to sit with an idea.