I wonder if Apple uses this internally at Apple stores to set the screen angle at 76 degrees.

mitchellh 7 days ago | parent | next [-]

This must be new, if true.

I worked at an Apple retail store during college. We were taught to put the screens at a certain angle but it was a gut feeling angle learned through practice, and not measured. More senior people would correct you if you were off.

They did mandate putting the bezel, mouse, keyboard, etc. at specific grains in the wood that were consistent across the desks though to ensure they were lined up without having to bust out a level-like device.

Overall everything was made so that retail employees would continuously clean up the displays as they walked around the store (even while helping customers without them realizing it) so that the store always felt perfect. They had a phrase for it but I forgot now, it's been almost 15 years now...

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peterkos 6 days ago | parent | next [-]

This reminds me of those videos where the bar staff try blind pouring a shot, and it's wild how good some people are. Would love to see a similar competition, re: can the most senior store members be accurate to 1° :)

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stevage 6 days ago | parent | prev [-]

I'm going to really enjoy going into apple stores and messing them up now.

	▲	filchermcurr 6 days ago \| parent [-]
		Why would you enjoy making worker's lives just a little more difficult? :\

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TiredOfLife 7 days ago | parent | prev | next [-]

I like how the picture clearly shows that the screen angle is 70 degrees or rather 110 from the users point of view

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jolmg 7 days ago | parent | next [-]

> In Apple Stores all screens are tilted at exactly 76° degrees, this is so you move the screen with your hand…interacting with the product more and making you feel more attached to it.

From the description, I would've thought it meant 76 degrees from the user's PoV, i.e. slightly closed so the user would feel compelled to open it more / tilt it into their view (with their hand). The pictures show ~70 degrees from the back of the devices though, so IDK what they mean about the hand moving the screen. There's no need for interacting then, since the display can be seen from afar.

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0xCMP 7 days ago | parent | prev [-]

I believe the initial tweets/demos have some calculation errors which were later corrected.

	▲	TiredOfLife 6 days ago \| parent [-]
		Those calculation errors are called lies

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busymom0 7 days ago | parent | prev | next [-]

I am just imagining the manager get an angry email from Tim Cook every time some MacBook in the store is not at 76 degrees.

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amelius 6 days ago | parent | prev | next [-]

What a silly thing to obsess about.

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layer8 7 days ago | parent | prev | next [-]

The photo shows 70 degrees.

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harrall 7 days ago | parent | prev [-]

I wonder if the specific degree is important or rather it’s because screens tilted at different angles in a store looks ugly asf.

	▲	jayknight 7 days ago \| parent [-]
		My first job was at a video rental store. My boss was very strict about the videos being spaced evenly and all at the same angle. Every hour one of us had to walk the entire store straightening everything out. It did look very nice in there.