I don't buy that. The eGolf was impopular due to its tiny range, eUp was too expensive for something that's basically a glorified shopping kart. People are well aware VW had electric cars, and the ID3/4 also don't look that weird to me just as Tesla, Hyundai Kona/Kia Niro don't.

What the market wants is cars that are cheap to drive, practical and fast. While there are people wanting to make a statement with their car I can't believe that's a majority. The overwhelming amount of cars in my city belongs to the cheap/practical category.