Well said, and I really like the idea of shamelessness being in relation to earnestness and cynicism.

A lot of times the earnest promotion of an authentic belief can still come off as shameless, but the audience often still finds that mostly endearing if still cringe.

However, I feel like the "as a strategy" part of the title implies that it is not just shameless, but also mainly a cynical strategy - as in "having no shame about lying", not just " having no shame about my authentic special interest".