I find it strange how we talk about "visions" for companies like they are real things. Like when a company has a "mission" or a "vision", do people actually think that's real?

There is no vision other than making money, and I don't mean that as a rail against capitalism, it's just simply how it is. Steve Jobs didn't even let his own kids use iPads, I don't think Steve Jobs felt the iPad had any value other than monetary.

I like the iPad as a device, but there is no "vision" there, there is no overriding view of the future of computing or anything like that. It's a product. A nice product, but there is no vision, from Jobs or anybody else.