There’s always some level of change coming - e.g. the petrochemical industry giants attempting to get into renewables, or the US healthcare absorbing Obamacare and thriving, or the industrialization of organic dairy production. This one feels different.

I think one element is that AI can be a very effective bullshit generator, and most CEOs and middle managers are deploying some amount of bullshit all day long. So they see a new player on the field who undercuts their strengths and they are responding existentially.