If you can see why the former narrative is inherently appealing to the rich, you should also be able to see why

> But now I see that the true path to success is to first gain favor from those who already have wealth and power, and then use their wealth and power to reduce or eliminate competition.

is attractive to the disaffected (as Nietzsche wrote on). narratives that say the whole thing is rigged are going to be appealing because they offer a non-intrinsic explanation for underperformance.