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jjtheblunt 2 days ago

do you think, in so doing, they discover anything not obvious to an audience like HN which posts and shares insights themselves?

sriram_malhar 2 days ago | parent [-]

What they discover is what the CEOs would _like_ to happen for their business. Everyone is seeking an edge, and CEOs would like nothing better than hitching their wagon to the next buzzword. Gartner generates a buzzword, trials it with CEOs who make it an actual industry buzz.

Most HN readers don't have visibility into what a gaggle of CEOs is going to be tempted to do.