https://ashet.computer/hardware/ looks like hardware to me. While not all the manufacturing considerations have been addressed, there's a "functional cable clutter prototype", and you can build your own Ashet-compatible.

That all looks like renders and diagrams to me. Dime a dozen, as has been said.

https://ashet.computer/gallery/img/ashet-hc-devsetup-02.jpg looks like hardware!