Not to stick up for the search in the app store, but I don't think it is necessarily that straightforward, particularly where there is money to be made by gaming the ranking.

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w0m 8 days ago | parent [-]

if there's a system; people will go out of their way to game it if there's potentially $$$ involved.

	▲	BobaFloutist 8 days ago \| parent [-]
		See: companies naming themselves "Aardvark (plumbing, electrician, locksmith, moving) in the day of phone books.