They need it to take their 20 tons of artisanal tomatoes and sourdough bread to farmers market. For backhoe and other heavy equipment that they rent on a daily basis. They help their friends and family move, with the 6 x 12 utility trailer add on, which can be daisy chained. They have large families with boats, jetskis and canoes that need to be towed for fun activities. Haul lumber and tons of stuff from homedepot for the DIY remodeling projects, once again helping friends and families. Volunteering on nextdoor to helpout Ukrainian and palestinian refugees, helping charities with food, clothes, tires, furniture donations and donations of upto 20 tons of gold bars. Helping friends and family buy/sell and resell antique furniture, audio equipment and plasma TVs, lots of trips to and from self storage. A big pickup truck also helps build a big house with a massive garage with its own DIY repair shop. Also, lots of friends with other pickup trucks that get stalled need towing help. Beer, lots of beer for weekend sports watching. Hunt hogs and bring meat home. Most importantly, it helps get away from wife to help a friend/family, which is the killer app.

That’s what some peoples’ lives look like in Instagram. Good one.