It is _also_ a colorful collection of boxes that a billion+ people could instantly identify.

Cashing in on that global cultural awareness is just the kind of innovation a genius branding team needs.

It does annoy me when 'Periodic Tables of X' are just lists of color coded boxes, but I get it.

The problem - and it is a problem - is that this is not a good thing.

A billion+ people instantly identify police, but dressing like a cop is a crime.