That was after the ban on smoking indoors and public spaces.

Most EU countries passed laws between 2002 and 2009 raising the tobacco purchase age to 18. And they also introduced regulations on how and where they can advertise smoking, how the packaging looks, and even where the products are displayed.

The EU and Asia are doing a great job protecting their people from harmful US goods and services. On the other hand, South America and Africa are poor continents with little power to negotiate.