> For 9 out of 10 self hosted programs you can have them up in ~5 minutes with a docker compose and env file.

That is a very small part of operating. How about keeping it update and running? Data backed up?

Docker is still too complex for the layman, and that's ultimately who we have to win over anyway. Big Tech makes it super easy to surrender privacy and sovereignty by giving them your e-mail and a password to create an account and use a new thing. Apps make it easy to do the same, but now for your physical location and device identifiers as well.

Until setting up a private chatroom for your family is as easy as downloading an app on your phone, people are going to keep going back to Big Tech. UX for IT folk and UX for the layman are entirely different beasts, and the UX for IT is only recently improving thanks to things like Docker and the containerization of software making it more widespread and commoditized.

	▲	subhobroto 4 days ago \| parent [-]
		> Until setting up a private chatroom for your family is as easy as downloading an app on your phone It already is - all my family and close friends are on our own Mattermost instance but it still has them have the same social apps everyone else has because two degrees out are not on our own Mattermost instance :) This is absolutely ok! As the cost of providing a service becomes less subsidized and starts to reflect the true cost to service a user, more and more people are going to self-host. Hopefully federated networks take off then.