Yeah. There've been a laundry list of innovations over the years that people will invent, show how it improves how a scene looks, and then for the next few years everyone turns it up to 11 and it looks like shit. Bloom, SSAO, lens flare, film grain, vignetting, DoF.

After a while people turn it back down to like a 4 and it improves things.

Yes, like everything: Nylon might be my favourite example of us never being able to use innovation in moderation.