They totally have the wrong approach. The EULA is completely bizarre and the implementation even worse.

What they should have done is saying "If you aren't a sponsor we do not care about your issues." Right now clicking the download button is a violation of their EULA, which is probably something you want to avoid when trying to get companies to give you money.

I disagree. The EULA is an extremely elegant solution to activate an organization's legal team to help their procurement team sponsor Open Source projects.