Ironically, the amount of effort I expend dealing with spam from the postal service is much larger than the amount of effort I expend dealing with email.

I’m pretty sure I spend less than 5 minutes a week dealing with physical spam mail. I have a recycling bin right next to where the mail arrives and most days are 15 seconds of “these go into that bin unopened” and sometimes I have to open an envelope and glance at it to see if it’s something relevant to me.

Even with the best spam filtering on email, I’m well over 5 minutes a week of distraction from it.

And now imagine how easy dealing with email spam would be if the marginal fiscal cost was not 0 like physical spam. All the technology and tools available and less than 1% of the viable spam surface area