To be fair, good coffee is actually really tasty and different varieties actually have different tastes. So, it’s true than there is a world of potential out of cheap pre-grinded over-roasted bought to be as cheap as possible coffee.

The issue is that there is another world between that and the horribly pretentious and snobbish consumers buying incredibly overpriced cups from trendy places.

But normal people who enjoy quality coffee do exist.