How do you think about its value? I too am interested in others' perspectives. I'm not the person you asked, but I rarely do more than "{query} reddit" or "{technology name} {documentation-oriented query}". Google, or any of its free competitors, work fine for that. On top of that I'm subscription averse: the only "digital" subscription I have is additional google drive capacity and a VPS, which together cost less than 10 moneys per month, and I'm fantasizing about canceling those too.

For me, it is how much faster I find the results I want than I was with Google. The results are enough better that, at the rate I value my time, I'm more than making up the subscription cost every month.

And then the gravy on top is that I fundamentally think that direct payment is a "better" (both from a consumer perspective and from a societal perspective) model than an ad-supported model, so I'm also supporting a company that aligns with that larger philosophical viewpoint.