My wife is an opposite of power user and she now uses mostly chatgpt for anything more complex. The ease with fluent sentence search compared to trying to fit those few right terms that google search would understand, not overdo it, avoid over-SEO-ed pages... google search has been gamed for so long it became victim of its own success. It just has momentum but thats waning.

Plus often first results are pure ads, fuck that and fuck them. Maybe LLMs will one be gamed similarly, then we move to something else but right now its night and day even for common folks. Who cares knows it.

Just recent case - we were looking for a robot vacuum cleaner. Spent an hour battling shitty seoed crap sites in google search like nytimes with their paid very selective biased reviews, went over quite a few reliable ones, user reviews etc and came to my wife with list of preference vs cost vs reliability vs other aspects. She puts a short sentence in chatgpt and its the same freakin' list, in 20s.

> we were looking for a robot vacuum cleaner

For this kind of product search, may I suggest Consumer Reports. It's one of the very few sites I'd consider unbiased since they (a) do testing with actual technicians and extensive laboratories, (b) anonymously buy all the products they test and they don't take gifts or manufacturers' sponsorships, (c) don't take advertising. They are funded by subscriptions, donations, and grants, and have been in existence for 89 years.

Specifically for robot vacuums, I looked just now and Consumer Reports has reviewed 46 different models from 14 manufacturers. (I knew about Roomba but had no idea that robot vacuums had become such a big category.) I'm putting the robot vacuum link below to give an overview. It's worth subscribing to evaluate options for a big purchase.

https://www.consumerreports.org/appliances/vacuum-cleaners/r...