I'll add that some, big-name suppliers with big models might be running at or near a loss on purpose to draw in customers. That behavior is often encouraged by funders who gave them over $100 million to capture the market.

Their theory is they can raise prices once their competitors go out of business. The companies open-sourcing pretrained models are countering that. So, we see a mix of huge models underpriced by scheming companies and open-source models priced for inference with free market principles.