But, really? What are you doing, that your VMs need more than 1TB of data per month? That's a huge amount! That's 23MB per minute, continuously.

If you have a website with that kind of reach, the prices seem entirely reasonable.

I agree it is still reasonable.

But some examples of things that are profitable under the old regime, but maybe not at 20x the limit:

API services that consume media, whether to do some business logic specific thing or something specific, e.g. Transcriptions for videos, file conversion API, OCR API provider, etc.

If you try a video app without using WebRTC and peer traffic your bandwidth can blow up too. Even if you use something like push notifications with base64. There are lots of traps that use Bandwidth.

You can get pretty cheap servers with massive storage (2x2TB for example) and use them as backup targets.

We have about 50TB for about 500.000 users per month. Our Hetzner costs are about 2k per month. Similar setup at aws would cost us about 10 to 20k per month. No joke.