Apparently CharaChorder 2 was launched 2 hours ago so this makes me suspicious this may be a plant:

https://www.youtube.com/watch?v=tYLHPH9uBXU

Going through poster's submissions and comments on https://news.ycombinator.com/user?id=actinium226 seems like a lot of backstory just to plant a story that would do just fine as a ShowHN is they're actively involved with chara chorder, so I doubt it's a plant.

I did see in my research of this product and company that their marketing claims/practices are questionable sometimes.