This seems self inflicted to me. Detroit is far behind the industry leaders on EVs, and they’re pushing high-end trims with non-differentiated form factors.

Ford has the F-150, which is uniquely practical, but I doubt they’ll sell many in Europe.

I’m surprised there hasn’t been a land grab with different manufacturers racing to ship models that match their core competencies.

For example, Stellantis has a plug in hybrid jeep, but if you want an EV for off roading your only choice is Rivian. Where are land rover and range rover?

What is practical about the current design of the F-150?

I think trucks are too large and have become a vanity symbol for most owners, especially in the city and state that I live in. I would argue the F-150 is impractical given the lifestyles of most owners in my area, which is to commute, not to haul.

The F-150 Lightning has a 210-mile range in its basic trim _for a mostly empty cabin_. It goes down significantly if you haul anything. It is only practical if you either don’t use the truck for its intended purpose or you have frequent access to fast charging.