follow-up: a comment[0] in TFA claims 2011/04/03 article on Gigazine.net to be the origin, however that itself links to 2011/03/29 slashdot.jp diary entry[2] which is apparently written by translator for ja.wikipedia article[3] created at 2011/03/28[1]. These are also pre-memeization, but just articles for curiosity. There must be some point between 2011 and 2014 that it became a meme.

0: https://doomsdaymachines.net/p/the-meme-ification-of-the-dem...

1: hey, it's not nice thing to say, and I understand that writing for the Gigazine is not an easy job, but frankly,

2: https://web.archive.org/web/20110404124748/http://slashdot.j...

3: https://ja.wikipedia.org/w/index.php?title=%E3%83%87%E3%83%B...