A couple of years ago or so, when Google was flirting with axing free Google Workspace domains, I ended up switching my email over to 37signals’ HEY platform. I have been pretty happy with the result overall. While I don’t like that I’m forced to use their client, the benefits (and the fact that I can reasonably trust them to give me my mailboxes going forward) have been pretty great.

Unsubscribing aggressively is pretty great, and helped a lot prior to switching to HEY. What has been stellar for me however was that I can also choose to screen out emails, silently dropping their receipt. It’s a selfish choice, in that I’m not sending feedback to the list owner, but with the amount of lists I end up on, I’m not sure I totally care all that much, and the workflow to screen things out is fast and simple.

I definitely don’t think it’s for everyone, but I’ve been pretty happy with the switch and the nits I do have are vastly outweighed by the things I do like about the system.