Yup. My local Star Market was pretty bad about this, so I started paying close attention to prices on the shelf and at the register. Pretty soon I was taking home free items every shopping trip. (I also reported them to Inspectional Services when aisle scanners were broken or prices were particularly egregiously missing or wrong.)

Some of the cashiers had to have it explained to them with much pointing to the sign that hangs on every register; others knew the drill and called a manager over right away.

After about 6 months they started shaping up. Maybe the store manager got fed up, or maybe corporate stopped having them skimp on sticker hygiene.

From the article:

> In one court case in Ohio, Dollar General’s lawyers argued that “it is virtually impossible for a retailer to match shelf pricing and scanned pricing 100% of the time for all items. Perfection in this regard is neither plausible nor expected under the law.”

...but in my experience, they're perfectly capable of doing the right thing, given appropriate incentive and enforcement. In particular I noticed that this really varies from store to store, even in the same chain.

> ...but in my experience, they're perfectly capable of doing the right thing

It's both true. Given that a typical store can have thousands of SKUs displayed, mistakes will _always_ happen once in a while. A forgotten price tag, an incorrect sale price, etc.

But at the same time, stores are more than capable of having a system to _fix_ these issues as soon as they are detected. It doesn't even take much, just a way for a cashier to flag an inconsistent price for someone at the back office.