Unless you pay for the subscription you can't reject all of it anyway.

* Data processing by advertising providers including personalised advertising with profiling - Consent required for free use

The full page reload after wasting all that time to realise I don't actually have a choice was a nice touch.

Delete the banner from the DOM. They can't process your data legally until you pressed that button. That's why the reload is. When you delete it, you never pressed the button.

Note that this is considered not freely given consent by various data protection authorities, including the Dutch one (quite strongly; could find a source but would be in Dutch) and the European-wide collective of them (more weakly): https://www.edpb.europa.eu/news/news/2024/edpb-consent-or-pa... It's not like GDPR is new or dubiously worded on this aspect. They're willfully ignoring both ethical boundaries and the law

I don't know why people keep sending me / sharing Heise links. There's more than one news website in the world