As opposed to what?

At the time, Java. J2EE (entity beans and session beans), Java Server Pages, Apache Struts. I think it's hard for people who didn't live through it to appreciate just how painful it was to work in that stack circa 1999-2003, like it just doesn't seem plausible that the whole industry would go along with a stack with that much boilerplate for that little added value.

Back then, Ruby and Rails opened a lot of people's minds to the idea that we were allowed to make "delightful" a consideration in API design, not just S.O.L.I.D. or whatever. These days, there are way more mainstream languages, frameworks, and communities that take humane APIs seriously.

A.I. obviously.

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