> Ford is a bad example because they’ve pretty much abandoned all their non truck and transit van segments for years.

Perhaps in the US. Here in the UK you see a lot of Focuses and Fiestas, especially the ST models, and the "ST Line" models, which have ST trim but boring engines.

Quite often you see the latter on their side a surprisingly long way from the tarmac, surrounded by bits of obliterated cattle fence, with a very patient farmer rolling it back onto its wheels with the Manitou to make the recovery guy's day easier.